Topic outline

  • Introduction: What to Know Before You Go!


    The National Bike Summit is the premier bike advocacy event of the year, uniting the voices of bicyclists on Capitol Hill. With new leadership in the Oval Office, we need your voice for bikes on Capitol Hill.  Click here to see a short clip from the 2016 Summit. 

    This inspiring event builds our movement for 2017 and beyond. Focus will be on regional planning, national and local messaging, and the road map of our work together in advancing the bicycling movement.

    This course is designed to help you prepare to be as effective as possible in your Capitol Hill meetings.

    Stephanie Vance, is a 25-year "veteran" of Washington, DC. She's worked as a Congressional Chief of Staff, Lobbyist and Grassroots Consultant. Here she shares insights on the importance of citizen advocacy.                
    • Welcome to DC! Some Frequently Asked Questions

      This module covers the basics of what to expect during your time on Capitol Hill -- the layout of the Capitol "Campus", what security is like, where the bathrooms are, etc. Meeting with legislators and their staff is the number one way to influence policymakers. Let's get you started on the right path!          
    • All About the App!

      App Features


      App Tutorial

      • What You Want: Making the Ask

        Four Keys Overview

        There are four keys to effective advocacy. Start here for the overview. Then let's look at each one!

        People in the sales world know that the number one reason you don't make a sale is because you didn't ask for it. In DC, you're selling an idea, and the number one reason elected officials don't get on board is because people don't ask.

      • Who You're Talking To: Understanding Your Audience

        [Client Image/Video of Action Center]

        To be most effective, you'll want to know a little something about the people you're talking to. In this section, you'll learn about understanding your legislator, and their all important staff.


        Note that all your research into the legislator's policy and political interests apply to the staff as well. They're there to represent their boss, so what's of interest to the boss will be of interest to them as well.
      • How to Talk to Them - Developing Your Story

        Your job is to tie the strange things that happen in Washington, DC back to the district, and you do that through effective stories. Use the following materials to create yours!
        Now tie all of that into a strong message with the message formula.

      • How to Follow Up - Building Relationships

        Your trip to DC doesn't stop here! Long term relationships are essential to winning your policy issue